| |
|
|
|
|
|
||
 |
 |
|
|
|
|
|
|
|||||
|
|||||
|
|||||
|
The Week in Germany: Business, Technology and the Environment May 2, 2008 Two Golds for the German Environment Ministry Ad "Power of Wind"
"Power of Wind", a short film produced with the support of the Federal Environment Ministry, has received another accolade. At the Art Directors Club for Germany's 44th competition the film was awarded two gold Nails. The ad, which takes an innovative approach to promoting wind energy, already won the Golden Lion at last year's International Advertising Festival in Cannes. The film was commissioned by the wind energy producer Epuron and produced by the Nordpol+Hamburg Agency. It personifies the wind as a friendly but friendless loner who is tired of wasting his energy on pointless acts. He wants to be useful, so he can gain a place in people's hearts. At the very first viewing the film delighted the jury with its emotive and creative idea. The film was awarded two gold Nails, in the "TV spots" and "film commercials" categories. The Art Directors Club for Germany (ADC) is an affiliation of creative types whose work ranges from adverstising, verbal and visual communication, graphic design, editorial, photography, illustration, radio, film, interactive media and installation design. The ADC competition incudes a total of 46 categories. A jury of ADC members assesses the entries based on specific criteria including originality, clarity, persuasive power, style, and enjoyment. Winners are awarded gold, silver and bronze ADC Nails or a commendation. Source: Federal Ministry for the Environment Links:
|
|
More from Germany.info  Newsletters
 Printer-Friendly
Page Email This Article |
||
|
|||||
|
|||||
